In this must-have-it-now world, where the nanosecond is the new hour, where one bad experience, however small, can trip up your brand, there is zero room for error. Zero. One bug can introduce you to the sound of customers leaving in droves. Spoiling days, weeks, months of preparation before going live with your beautifully crafted campaign.
Your brand’s website is one of your most important assets. Where the experience is as important as the content. And your reputation depends on a good digital experience. First impressions count. Details matter. Whatever the system or wherever your customers are across the world.
Especially when your functionality is less than flawless. There is likely to be a lot of publicity to get new customers to your brand campaign. If a lead or customer comes to your website or mobile device and you have bugs and issues that make the experience less than attractive, they will click away. In a heartbeat.
Whether you are building your brand image, driving leads and customers towards a purchase, or captivating them with your images, our job as testers is to nail the customer experience so they keep coming back for more. Oh, and our other job is to protect your reputation.
We have the deep and wide tester skills and experience—honed in some of the most demanding digital agencies—to help your digital campaigns work flawlessly on the latest browsers, phones and tablets. But also on older, outdated systems.
Test your software, not your brand’s reputation.